This is an {un}blog, and not really a blog (because I never really do anything completely conventionally), but I certainly do have a lot to say and share (for those of you who know me, you did not need me to spell this out). I’m SO fortunate to be able to connect with people, products, and ideas that I find incredibly inspiring every day, and I hope to use this virtual space to give you an inside look into what’s going on in my (crazy) world…which, I share with you.

Along with my small but mighty team, we will be posting content under 3 main departments, and encourage you to share with us as well. If something excites or outrages you, if you have a product or service that we should know about, or should you have any comments, complaints, criticisms or compliments please be in touch.

Our Stories

Defining Your Ideal Target Audience

They say 10% of the population hates the taste of cilantro (we think they’re crazy).

Can you imagine if cilantro farmers spent their time trying to convince that 10% to buy cilantro? What about people who don’t even cook with greens and herbs? (more…)

Not All Reusable Straws are Created Equal

I happily and often encourage the use of reusables – they are better for the planet, and for our health. Opting for reusable straws cuts down on the amount of plastic straws thrown into landfills, and when they’re made with the right materials, reusable straws limit our exposure to toxins from plastics like BPAs and phthalates.

Not all reusable straws are created equal. (more…)

Add Google Analytics to your WordPress Site (In under 10 Minutes!)

The best way to make your website work harder for your business is to understand how your audience interacts with it. Google Analytics provides free reporting on your web traffic, and it’s easy to set up in under 10 minutes! (more…)

IWM: David Ravandi

We interviewed David Ravandi, founder of 123 Organic Tequila. We found out why organic tequila is actually good for us, the story behind his eco-friendly packaging, and what it means to make a biodynamic tequila. (more…)

happy healthy harvest season borden

Happy, Healthy Harvest Season!

When it comes to good in-season foods, there is always reason to celebrate. While you may be experiencing mixed emotions with summer coming to an end, I’m happy to remind you that some of the best flavours of the year are born out of this magical time. Here are three ways to make the most of these precious months: (more…)

When Group Learning Really Isn’t

When it comes to growing as a business owner + leader, I believe that if you can learn something from a $25 book, you should get it.

However, when it comes to coaching and business development programs that present themselves in a one-size-fits all approach to success, I’m not buying it. (more…)

Not all Cold-Pressed Juice is Created Equal

We love GOOD cold-pressed juice. The amount of produce that goes into just one bottle is so much more than most of us could typically eat in a single sitting, and the nutrients and vitamins are absorbed quickly into the cells in our bodies.

Not all cold-pressed juice is created equal. (more…)

Our Team’s Top 7 Blogging Tips

So you’ve created your website and have decided to start a blog. Smart move; there are so many reasons a blog can support your business.

There are a million ways you can improve your blog, but we’ve narrowed it down to our top tips. Here are 7 things you should be doing for a thriving blog: (more…)

IWM: Alex Billingsley

We spoke with Alex Billingsley, founder of Mama Earth Organics. Mama Earth delivers local and organic food right to your door. We found out why more and more people are hopping on the organic food delivery band wagon, how a delivery service can also be eco, and why he gave up law to sell produce from a van. (more…)

Our Back to School Roundup

Labour Day is not only the final weekend of summer holidays, but it also signals the beginning of something new for so many – it can be a new grade, a new work schedule, a new family routine, or even just a time to commit or recommit to healthier habits. (more…)

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